Europe’s key event in the mobile gaming industry is gaining momentum. As part of the Winter Nights: Mobile Games Conference (February 7-8, 2014, St. Petersburg), a competition for mobile game developers WN Mobile Games Competition will be held. The main prize is $30,000.

At the White Nights: Mobile Games Conference, Daria Lopatko, Marketing Director of Renatus, spoke about how to monetize players who do not pay.

Alexander Dzyuba, Sales Director of Playtestix, presented a methodology for creating successful applications and games at the White Nights: Mobile Games Conference.

Olga Shpuntenko and Anna Kotova from the Mail company.En at the White Nights conference, a report was presented on who is who in the gaming business and how to motivate the best employees.

Romuald Zdebsky from Microsoft at the White Nights: Mobile Games Conference gave a master class on the capabilities of Windows 8 and Windows Phone 8 for mobile games and applications.

Ed Laws and Francois Deschenes from InMobi presented a report on how to get high-quality traffic using technology and analytics at the White Nights: Mobile Games Conference.

Simon Podd, Sales Director, EMEA at Flurry at the White Nights: Mobile Games Conference spoke about games on smartphones and tablets in numbers.

We continue the cycle of materials dedicated to the upcoming conference White Nights. This time we want to tell you about the prices for participation in the conference.

Two days later, ticket prices for White Nights: Mobile Games Conference, Europe’s largest conference on the development and promotion of mobile games, will increase. On June 27-28, 2013, Rovio, Supercell, Chillingo, Facebook, Wooga, Big Fish, FishLabs and G5 have already noted in their calendar of events. Have time to register before May 22.

Tomasz Kolinko, founder of AppCodes, presented a report on search engine optimization in the App Store at the Winter Nights conference.

Artur Shakalis, head of the mobile games platform of the Odnoklassniki social network, spoke at the Winter Nights conference about the potential of the Odnoklassniki platform.ru for mobile applications for Android and iOS.

Within the framework of the Winter Nights conference, the issues of finding and hiring employees were discussed at the round table “The labor market in the mobile gaming industry”. Where is it better to look? How much should I pay? Hire an expensive “experienced” specialist or teach young people “in battle”?

The program of the only international conference in Russia dedicated to mobile games, Winter Nights: Mobile Games Conference, has been announced.