Industry October 14, 2013 The key to success in free-to-play is knowing your player The founder of Player Research, Graham McAllister, believes that in most cases the reason for poor monetization is not the chosen business model, but the quality of the game.
Other October 11, 2013 Amazon has identified the reason for the success of F2P games The F2P Summit was attended not only by psychologists, scientists and major studios, but also by various platform holders, including Amazon.