Half of the gaming teams in mobile don’t mind changing their advertising partner. Some of them consider their earnings from advertising to be low. This was told by the Clickky platform, which interviewed 430 mobile game developers.

The price per installation (CPI) of the game on iOS is higher than on Android. $0.82 versus $0.59, – the Clickky advertising platform reports.

Yesterday it was reported that Apple may reject the game if it has ads that mention other platforms. We asked representatives of myTarget, WakeApp, AppInTop, Unilead and Clickky if this is really the case.

Mobile marketing agency MadApp has published an infographic in which it compared the American and Russian App Store.

Clickky Mobile Marketing platform for App2Top.ru I calculated how many downloads are needed to get into the game charts by genre in the Russian App Store.

The other day it became known that the advertising platform iAd, created by the “apple” company, began to support the Russian market. We talked with domestic advertising companies about how this support will change the domestic mobile advertising market.

About the level of penetration of mobile devices in China, the largest markets in China and the reasons why it is necessary to work with them directly, App2Top.ru Sergey Korneev, marketing manager of Clickky, told us. 

We continue a series of interviews with companies selling traffic. This time we talked to the guys from the Ukrainian Clinic.