Japanese publisher Colopl announced that the number of total downloads of the company’s games amounted to 60 million, 40 million of which the company received over the past 9 months.
Half of these 40 million, the company collected from August to November. Most of them fall on Japan, several million on the South Korean market and, most likely, about a couple hundred thousand for the rest of the world.
Analyst Serkan Toto attributes such a serious growth to the rapid increase in smartphones and tablets in Japan.
This is how the gameplay of the main hit Colopl looks like Another important driver was the extraordinary success of the Butler Quiz RPG:
The World of Mystic Wiz, whose combat system is based on the mechanics of “Who wants to become a millionaire” (to defeat monsters, you need to answer questions correctly).
At the end of July, the project had 3 million downloads. Then Colopl began aggressively advertising the game on television. As a result, 11 million people downloaded the project in four months (from August to November). Only in October-November, the dynamics looked like this:
- October 4 — 8 million
- October 11 — 9 million
- October 20 — 10 million
- October 29 — 11 million
- November 7 — 12 million
- November 16 — 13 million
- November 28 — 14 million (world downloads begin to be taken into account here)
For comparison, the number of total downloads of Puzzle & Dragons in Japan alone is 21 million.
By box office Quiz RPG: The World of Mystic Wiz (she is in the Japanese App Store and Google Play is in second place in overall.
Box Office performance Quiz RPG: The World of Mystic Wiz in Japanese Google PlayColopl’s capitalization is $3.4 billion (as of October).
This is more than GREE and DeNA, but less than GungHo. In terms of the number of total users, Colopl is now ahead of all the mentioned Japanese companies.
A source: http://www.serkantoto.com/