Ubisoft earned €754 million in six months — 94% of revenue came from games from the back catalog

Ubisoft’s revenue grew by 14.2% compared to the first half of the last financial year, and the company’s operating profit amounted to €48.1 million;

• 86% of revenue came from digital sales — €655.4 million.
• The growth was 22%;already released games played a key role in the company’s financial success.
• Revenues from the back catalog amounted to €713.1 million (94.5% of total revenue) – this is 39.4% more in annual terms;The audience of Ubisoft projects in the first half of the fiscal year amounted to 100 million unique players.
• This is the same as for the entire last fiscal year.Games and sales

The most games were sold on PlayStation 4 (31%).

• PC (25%) and Xbox One (17%) were in second and third place in terms of revenue;half of the revenue came from North America, Europe — in second place (33%);
• Ubisoft’s bet on game services is justified, the most successful projects are Rainbow Six Siege, Assassin’s Creed Odyssey and The Division 2 – all these titles are actively supported by the company after the release;
• Odyssey surpassed the previous game in the series, Assassin’s Creed Origins in everything: 200% more sales and 400% more in-game purchases;
• Siege has reached the mark of 65 million registered players.
• Since its release in 2015, the game has earned €2.5 billion.Changes in corporate culture

They are connected with the scandal surrounding the company’s top managers accused of harassment.

After him, the company announced personnel changes and the introduction of new rules. The first results of the new policy:

• Over the past few months, more than 14,000 Ubisoft employees have participated in various activities and research, including anonymous surveys and focus groups;75% of employees have completed mandatory training on combating sexism and harassment;
• Ubisoft has hired a vice president for diversity and inclusivity.
• The company will introduce this person soon;A special committee was created to check the content, which is released by Ubisoft.
• The publisher wants all elements of the products and marketing materials produced to correspond to the company’s main values — respect and fairness.Forecasts

In the second half of the fiscal year, Ubisoft is betting on new releases, including Watch Dogs: Legion, Assassin’s Creed Valhalla and Immortals Fenyx Rising.

The publisher expects its revenue to be €2.35 billion for the full year.

At the same time, due to the difficulties associated with the pandemic, Ubisoft postponed two major releases — Far Cry 6 and Rainbow Six Quarantine. Now both games are scheduled for the next fiscal year and will be released no earlier than April 2021.

Also on the topic:

• Uplay+ subscription service will work under the name Ubisoft+ and will get access to Luna and StadiaThe main thing from the Activision Blizzard report: $1.9 billion in three months and 390 million active players
• Microsoft’s Gaming segment has the Best First Quarter ever
• Is there any news?