Revenues from PUBG Mobile have reached the $3.5 billion mark for all time. At the same time, in the last 72 days alone, the game has brought in $ 500 million, according to Sensor Tower. In the new report, analysts understand the reasons for the growth.Key indicators of the game this year
in 2020 alone, PUBG Mobile brought in $1.8 billion, and the game was installed on its devices 198 million times;
- the peak of growth occurred in the spring months and was caused by the COVID-19 pandemic and related quarantine measures;
- PUBG Mobile’s official localization for the Chinese Game For Peace market also helped to achieve revenue growth (revenues from it are taken into account in general statistics);
- Earlier, Sensor Tower analysts noted that in 2020 PUBG Mobile became the highest-grossing battle royale in the world, several times exceeding the performance of competitors in the face of Fortnite, Knives Out and Call of Duty: Mobile.
- A graph of global spending by PUBG Mobile players by month
Global PUBG Mobile Statistics
more than half of all revenue for all time ($1.9 billion) is accounted for by China;
- Excluding Game For Peace, the main markets for PUBG Mobile are the USA (29% of total revenue), Japan (12%) and Saudi Arabia (8.8%);
- 80% of all revenue is generated by App Store users, despite the fact that 65.3% of game installations are on Google Play;
- for all time PUBG Mobile has generated 770 million installations.
- At the same time, most of them (185.5 million) came from India.It is unknown how much the removal of Fortnite from official stores will affect the popularity of PUBG Mobile, but now the project’s revenue continues to grow.
The ban on the game in India does not prevent this. Despite the first place in the number of installations, local users generate only 1.2% of the total revenue.
Also on the topic:
- PUBG Corporation revoked the rights to the PUBG Mobile franchise in India from TencentFAU authors:G: “Our game is not a clone of PUBG Mobile”
- PUBG Mobile became the highest-grossing mobile game in July, earning $208 million
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