Since its launch in July 2014, the Disney Tsum Tsum game has brought its creators $300 million.
The developers of the title explain the success of the game by integration with the LINE messenger.
“She [Disney Tsum Tsum] earned $300 million, and it would not have been possible to achieve this without the social network LINE,” said Chris Heatherly, general manager of Disney Mobile Games.”
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Indeed, the messenger has a fairly extensive audience.
As of November 2014, the number of LINE users has reached half a billion.
Recall that it is to this game that Disney owes good financial performance in the beginning of the year.
A source: http://www.pocketgamer.biz
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