August was unsuccessful for Riot Games. Her “League of Legends” for the first time in a year was in third place in monthly sales on PC. It was overtaken not only by the Chinese MMO Dungeon Fighter Online, but also by the premium World of Warcraft.
And it’s not just the good dynamics of the latter, but also the loss of momentum of the League of Legends itself. This year may be the worst year for the game in terms of indicators since 2014. Its current revenue for the first nine months of 2018 was 21% less than revenue for the same period a year earlier.
“Bells” that League of Legends is going to decline have been received before. In August, it became known about the reduction of the budget of the championships, which Riot explained by the desire to take a more responsible approach to budgeting. Prior to that, it was reported that the developers have strained relations with Tencent, which today is more interested in mobile and royal battles. In addition, the project is no longer the most popular game on Twitch. For a year now, the top spot for Fortnite.
League of Legends recorded a drop in revenue in its monthly SuperData report. She also said that the release of the Battle for Azeroth expansion to the World of Warcraft released fourteen years ago allowed Blizzard to earn $161 million in a month. This is the best indicator of monthly sales of the game since 2014, when the Warlords of Draenor supplement was released.
Electronic Arts also distinguished itself, which, having implemented 664 thousand digital versions of Madden 19, showed the best start of the series in its history, as well as Capcom, which was able to sell 2 million digital copies of Monster Hunter: World for PC in August.
Top Digital Sales for AugustAlso on the topic:
- Riot Games are thinking about optimizing the costs of League of Legends tournaments
- The Information: League of Legends is no longer a priority for Tencent
Source: SuperData