A clone of Subway Surfers with a non-standard binding for the genre in the universe of Tom the talking cat has gained about 10 million installations in two weeks.
Sensor Tower writes about this. We are talking about the total indicators for the App Store and Google Play.
At the moment (August 1, 2016), the project, according to App Annie, is in the overall Top 100 by downloads in 97 countries on iOS and in 93 countries on Google Play.
As for the box office figures, the game is in the overall Top 100 in terms of revenue only in 10 countries on iOS and 3 countries on Google Play. But this is quite expected and does not mean the failure of the game. Outfit7 traditionally earns, first of all, on advertising.
Recall that the total number of downloads of all the company’s games is more than 4.5 billion.
By the way, in July we published a deconstruction of the game. The material can be found here.
Sources: Sensor Tower, App Annie