The authors of Threes, Sirvo studio, recently released a free version of their game. Why – right now, when even clones of the title began to lose popularity? The creators of the project answered this question in an interview with the Gamasutra resource.

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More than a year has passed since the release of the original (paid) title Threes, which itself became a hit and launched a wave of the same and even more popular clones. The glory days of this game are over: just look at the App Annie ratings. Downloads are falling, as is the cash register. Moreover, the sensational free clone of the game – 2048 – also began to lose players.

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The history of the Threes salesability rating in the American App Store

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Download ratings of the game 2048

Creator of Threes Asher Vollmer believes that this is why it’s time to release a shareware version of the hit. He admits that the decision may not seem the most timely: “in an ideal world, I would go back in time and launch it [the free game] at the same time as the paid version.” However, up to this point, the market was too crowded because of the clones of the game.

Vollmer also explains the delay by the fact that the studio wanted to make a free game no less worthy than a paid one. He is sure that because of its high quality, as well as thanks to a more “honest” monetization model, Threes Free will be more attractive than its clones. The title does not contain in-game purchases, and users “pay” for the game by viewing ads.

It is difficult to say whether the hopes of the authors of Threes will be justified. Vollmer reports that the reviews for the game are “unusually positive”. However, the rating of downloads, for example, in the US App Store so far does not speak in favor of the project.

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Download ratings of the game Threes Free

A source: http://www.gamasutra.com

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