The number of Puzzle & Dragons users continues to grow, but this applies only to Japan. Its downloads in the US do not show significant results, and revenues are falling.
After the start of the next Puzzle & Dragons advertising campaign on Japanese television, the game was again actively downloaded. Thanks to this, the number of registered users in Japan has grown from 11 to 12 million people in just 15 days.
The second column is the number of registered users in the tens of thousands, the third column is the number of days it took to reach the next million Apparently, TV remains the main way for GungHo to acquire users.
The company regularly holds such events, trying to keep its game in first place in the tops of the Land of the Rising Sun.
In the American market, where the marketing activity of the authors of Puzzle & Dragons is not so aggressive, the game does not show such impressive results. The game is not even included in the top 1000 free apps, as for the box office chart, today (April 11), according to App Annie, it ranks 89th.
Given the very low visibility of the game in the free tops, such results in grossing cannot be considered badYes, the number of registered users of the game in the USA is also not reported by GungHo.
Recall that Puzzle & Dragons became the highest-grossing application in the world by the end of March. Its monthly revenue from the Japanese market alone, according to various estimates, reaches from $ 62-86 million. At the moment, the game is available for download only from the App Store Japan and Apps Store US.