The analytical company Newzoo shared a list of the most popular games of the Middle Kingdom for May 2014. The list includes Temple Run 2 and Subway Surfers.
Once upon a time, studying the American top free and cash applications, it was possible to predict with some confidence the global success of a particular mobile game. The Japanese top has always been more difficult. The monetization mechanics of Japanese box office hits are usually adopted by Western developers, but there are no world hits among Japanese games. The same Puzzle & Dragons is still a blockbuster only in the Land of the Rising Sun.
The situation with the Chinese top is generally strange. Of the Chinese mobile games, Don’t Tap The White Tile and Wartune can boast of world popularity at the moment. According to the top presented by Newzoo, it is clear that there are enough original titles on the native market, but most of them are tracing paper from the markets of Japan and South Korea. However, there was a place for Western games – Temple Run 2, Subway Surfers and Fruit Ninja.
We can also talk about a kind of monopolization of the Chinese market – most of the top projects are published by Tencent.
Source: http://www.newzoo.com