The Kiip reward system will be integrated into the games of the domestic company ZeptoLab, the developer of the popular title Cut the Rope.
Kiip will provide real prizes. For example, when passing the next level of the game, you can win a Starbucks gift card or other “buns”.
You will be able to receive prizes by playing Cut the Rope, Cut the Rope: Time Travel and Pudding Monsters, both in the iOS and Android versions.
It is not yet known whether the Kiip system will work in Cut the Rope 2, which is due to be released in the near future.
Source: venturebeat.com