Keywords Studios Group of companies, which actively absorbed gaming outsourcers, reported on financial indicators for 2018. Keywords has significantly increased revenue and profit. But, according to its representatives, these figures could have grown even more if not for Fortnite.
- In 2018, Keywords Studios increased its revenue by 66%. It amounted to $280 million, writes Gamesindustry.biz .
- The group’s pre-tax profit reached $42.7 million. In annual terms, profit increased by 65%.
- Keywords has achieved significant growth in the above-mentioned indicators due to an increase in its share in the video game market.
- Keywords also has $451 thousand of net debt and $1.8 million of bad debts. The latter is due to four clients of the group of companies who turned out to be insolvent.
- Keywords connects its clients with Fortnite by “exiting the game”. The success of the game from Epic Games prevented the development of Keywords projects.
Keywords Studios was founded in Ireland, but is now headquartered in London. In recent years, she has been buying up dozens of companies, including gaming. So, she acquired the British developer Studio Gobo for $ 33 million, as well as marketing firms Fire Without Smoke and The Trailer Farm, audio company SoundLab, etc.
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