The new Playrix game has been downloaded by 7 million users in a week since its release. The developers report that this happened without buying traffic.

“Downloads are organic, cross–promo in our games and promo in stores,” a Playrix representative said in an interview with us.

Also App2Top.ru they said that the retention of the first day in the game is 68%.

“We are already sure that this is our new hit,” added the representative of Playrix.

The game, according to App Annie, managed to become the leader in game downloads in the App Store in 92 countries, in Google Play in 38 countries.

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