For 11 months since the release of the racing arcade game Angry Birds Go! scored 107 million downloads, – reports Rovio.
A very good figure. Another thing is, how successful was the game itself for the Finnish company?
After getting acquainted with the top downloads of the game on iOS on the five leading stores (Russian, American, Japanese, Chinese, German), it becomes clear that even with the critical mark of 100 million downloads, the game did not receive a viral growth. And, more critically, the release of updates in most cases did not affect the growth of installations. Free Top 100 Games (App Annie)
Moreover, if you look at the cash top, it is not difficult to see that financial injections into the game (if any were used to hold positions) also did not lead to a stable increase in the project’s profit.
Box Office Top 100 Games (App Annie)In both cases, I gave the example of gaming tops instead of general ones, because they more clearly reflect the situation, are devoid of “noise” (there is no more sharp jump down due to the growth of downloads and fees of social applications, which this year captured high positions in both tops).
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