In the first three months of 2016, the total downloads of games made on Unity reached 4.2 billion.
As Unity Technologies reports in its Games by the Numbers report, these downloads generated 220,000 games installed on 1.7 billion unique devices. The latter gives us an approximate number of mobile gamers in the world (adjusted for the fact that many users certainly use several mobile devices).
4.2 billion is 30% more than was uploaded by players in the fourth quarter of last year – from October to December. That is, a significant increase was observed after the Christmas season, which is usually famous for record downloads and sales.
The largest share of downloads of Unity games in the last quarter was in China. The Celestial Empire accounts for more than 30% of the total world downloads of games. This share is fair, both for installations from the App Store and Google Play. The USA is in second place with a significant margin on both sites.
Most of the game downloads are on the Android platform. Of the total number of game downloads, this OS is responsible for 81% of the content downloaded in the first quarter of 2016. The share of 17% is for iOS. The graph below shows the segmentation of downloads by platform, depending on the region.
If we talk about the systems separately, the largest number of downloads in the first quarter of 2016 came from the Kitkat version – 43.1%. The “Five” and “Six” were responsible for only 21% of downloads in total.
As for the iOS platform, the largest number of Unity downloads in the first three months of this year came from the ninth version of the system – 72.3%. It is important that a relatively large number of installations – about 17.9% – turned out to be from gadgets not updated with iOS 8.
The full version of the study can be requested at the link below.
Source: Unity
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