We publish a traditional selection of central materials for the past week.

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Old, very old, super old: in search of inspiring ideas for successful games

Старое, очень старое, суперстарое - в поиске вдохновляющих идей для успешных игрWhat games could inspire the authors of Clash Royale and Candy Crush Saga, – Plarium game designer Vadim Loktionov told in his blog on Gamasutra. For App2Top.ru he offered a Russian version of the material.

Playtika was outbid for $4.4 billion
For the company Playtika, known for numerous social and mobile games in the genre of slots, the Chinese consortium agreed to pay an amount of $ 4.4 billion.

Playtika перекупили за $4,4 млрд

Developer Diaries: Evilibrium: Soul Hunters (#1)
On the pages App2Top.ru the history of the development of the game Evilibrium: Soul Hunters begins to share the St. Petersburg studio ORC WORK.

Дневники разработчиков - Evilibrium

In the first essay, the producer of the project Sergey Himmelreich talks about the world of the project and the goals that faced its development.

Case: reduction of the installation price to 5 rubles
How experiments with Emojination game banners helped to reduce the download price by a record, – App2Top.ru Egor Karpov, who is engaged in mobile marketing consulting, told us.

Кейс - снижение цены инсталла до 5 рублей

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