MOBA is one of the most monetary subcategories of mobile strategies. According to Sensor Tower, for the first half of the year, the total revenue of such titles amounted to $ 2 billion. Among the most successful projects were Honor of Kings, Brawl Stars and Mobile Legends: Bang Bang.
The main thing from the report:
- from January to August, MOBA accounted for 23% of the revenue of all mobile strategies (Sensor Tower did not specify how much in dollars). Only 4X strategies had more, which accounted for 52% of user spending;
Revenue share of different categories and subcategories of games for the period from January to August 2021MOBA games have been downloaded 208 million times in eight months – 21% of total strategy downloads.
- More collected again only 4X-strategies — 34%;
The share of downloads of different categories and subcategories of games for the period from January to August 2021according to analysts, MOBA’s revenue is steadily growing.
- For example, in the second quarter of 2021, the revenues of this subcategory increased by 14% compared to the first quarter. But downloads are falling. Over the same period, they decreased by 10%;
Dynamics of the growth of downloads of subcategories of mobile strategies by quarter For six months (January-July), gamers spent an average of $300 million a month on MOBA games.
- As for downloads, they ranged from 23.1 million to 27.9 million;
Revenue and downloads of MOBA games by monthIn 2021, the main cash markets for MOBA were Asia (84%), Europe (9%) and North America (5%).
- The largest number of downloads came from Asia (52%), Latin America (20%), Europe (20%) and North America (5%);
Revenue and downloads of MOBA games by regionthe most profitable title for the period from January to August was Honor of Kings — during this time he earned over $ 2 billion.
- The top three at the box office also included Brawl Stars ($320 million) and Mobile Legends: Bang Bang (over $200 million);
Top 10 highest-grossing MOBA games from January to August 2021the same games topped the top in downloads.
- However, Mobile Legends: Bang Bang has already become the first here, which has been downloaded more than 50 million times in eight months. In second place is Brawl Stars — it has a little less than 50 million installations. Honor of Kings closes the top three with over 30 million downloads .
Top 10 most downloaded MOBA games from January to August 2021