App2Top.com: site for game developers, publishers and marketers

All publications for 20.08.2021

Games August 20, 2021

High Commission and Platform Capitalism: How Roblox Exploits Young Developers

Today, the number of UGC games in Roblox exceeds 20 million. The company itself regularly talks about the possibility of earning real money for young developers. However, in fact, the platform hides many pitfalls. The author of the People Make Games channel spoke about the means by which Roblox exploits and manipulates children.

Analytics August 20, 2021

Sensor Tower: the main advertising networks and advertisers in the mobile games market

Analysts from Sensor Tower have published a large study of the US mobile advertising market. The report lists the key sites and advertisers focused on the gaming market. We have prepared a squeeze in Russian.Call of Duty: Mobile

Industry August 20, 2021

Google discussed with Tencent the purchase of Epic Games and paid “hundreds of millions of dollars” so that developers would not leave the Play Store

Details from the trial of Epic Games and Apple continue to emerge. This time they are about Google. It turned out that the company was thinking about buying Fortnite authors with the help of Tencent. She also paid smartphone manufacturers to abandon third-party marketplaces and gave at least “hundreds of millions of dollars” to popular developers so that they would not leave the Play Store.