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All publications for 27.11.2017

Games November 27, 2017

Tencent to release mobile version of PUBG

The main “battle royale” of modern PLAYERUNKNOWN’S BATTLEGROUNDS will be released on mobile platforms. Porting the game will be handled by the developer studio Bluehole Studios together with the Chinese megacorporation Tencent.

Marketing November 27, 2017

DeltaDNA: rewarded advertising is in 58% of freeplay games

Rewarded video advertising has become the predominant type of advertising in mobile freeplay games. Compared to last year, its share increased from 44% to 58%.

Industry November 27, 2017

M.Video: the market of game consoles is growing in Russia

Consoles went to the people. From January to September 2017, the game console market in Russia grew by 28% in money and by 39% in pieces compared to the same period last year.

Conferences November 27, 2017

White Nights Moscow 2017: InMobi on how to make the most of the money spent on marketing

Ed Laws report from InMobi. The speaker shared the best practices on UA, remarketing and anti-fraud.

Industry November 27, 2017

In Russia, the identification of gamers by phone number will be introduced

The Russian gaming industry is under attack again. The Security Council of the Russian Federation has ordered the FSB to introduce identification of users of online games by cell phone number. The authorities believe that terrorist attacks can be prepared through game chats.