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All publications for 26.05.2015

Industry May 26, 2015

Opinion: the Japanese gaming market is not for foreigners

Japan spends a lot on mobile games. However, success is far from guaranteed for Western developers in this country,” says Serkan Toto, an analyst at Kantan Games studio.

Analytics May 26, 2015

App Annie: Game index for April 2015

Mobile analytics company App Annie summed up the results of the previous month. In the review for April 2015: the leaders of the world gaming charts of the App Store and Google Play, trends in the mobile industry and much more.

Marketing May 26, 2015

Case study: 10,000 installations can generate 160% organic traffic

The company WakeApp told App2Top.ru how much organics can be raised from motivated traffic using the example of TAMAGO HD promotion together with LiftApp.

Industry May 26, 2015

devtodev: the highest retention of 28 days in strategies and games of the genre “I’m looking for”

If we compare the parameters of long-term retention, it turns out that two genres achieve the best results: strategy and hidden-object, – said in his article for App2Top.ru Vasily Sabirov, Leading Analyst devtodev.com .

Industry May 26, 2015

The creators of the Barbie doll and Animoca Brands will release mobile games together

Toy manufacturer Mattel and mobile publisher Animoca Brands have announced a partnership agreement. The companies will jointly invest in the creation and promotion of mobile projects on Mattel-owned IP.