TV | App2top

All publications by tag «TV»

Marketing December 30, 2019

Gamedev’s expenses for TV advertising of games in the USA amounted to $319.6 million in 2019

In incomplete 2019, the industry spent $319.6 million on gaming advertising on American television. In annual terms, the indicator fell by almost 15%.

Marketing November 19, 2015

Research: TV advertising is more attractive than mobile

Users spend more time on mobile devices than watching TV. But they still treat mobile video advertising worse than TV commercials. The analytical company MillwardBrown came to such conclusions.

Marketing December 2, 2014

Nekki: TV ads have doubled Shadow Fight 2 downloads

How mobile game advertising on Russian television can affect downloads and revenue, App2Top.ru Sergey Babaev, Director of Business Development at Nekki, told us.

Industry May 29, 2014

Ruzzle will become a TV show