retargeting | App2top

All publications by tag «retargeting»

Partner material July 3, 2020

ZiMAD Mobile Retargeting Guide

What is mobile retargeting and how to use it better — in your material on App2Top.ru the marketing specialists of ZiMAD Lilia Khasainova and Kristina Borisova told.

Marketing December 6, 2018

The case of HeroCraft and Getloyal: advertising among former players gave ROAS 200%

The Kaliningrad studio HeroCraft together with the Getloyal retargeting system told how effective re-engagement can be, using the example of its own advertising campaign.

Marketing December 23, 2016

Mobio: the main trend of 2017 in mobile advertising is retargeting

The increase in the cost of traffic will lead to the popularization of retargeting next year. About why this happened and what retargeting is App2Top.ru Alexey Pisarevsky, CEO of Mobio, told.

Analytics June 2, 2015

Fiksu: Mobile marketing costs continue to grow

Retaining users and acquiring them has never cost more than it does now. This conclusion is made by the analytical company Fiksu based on its own data.