Mobile publisher Zynga announced its intention to close the office of the NaturalMotion subsidiary in the English city of Oxford.

The publisher of the CRS racing series has lost its head: the head of the NaturalMotion company, Torsten Reil, has left his post.

The second part of the CSR Racing racer will appear on mobile devices. This is reported by the Gamezebo resource with reference to the statement of Zynga CEO Mark Pincus (Mark Pincus).

At a press conference dedicated to the Zynga development strategy for 2014 (about it in a separate article), it became known: Zynga buys the British publisher and developer of mobile games NaturalMotion for $ 527 million.

CSR and Clumsy Ninja publishers told what they focus on when developing and launching mobile projects.

The new project from the authors of CSR and My Horse is already called by Western publications one of the most successful titles on the App Store. 

It turns out that IAP largely depends on how many applications are installed on the user’s device and, most importantly, which applications are paid or free, analysts from Apsalar found out.