Chris Zhukovski | App2top

All publications by tag «Chris Zhukovski »

If a game doesn’t get 250 reviews on Steam in the first month, it’s a failure — Chris Zhukovski

The gaming marketing expert Chris Zukowski reminded developers of an important benchmark for success in games on Steam. He discussed this at the GDC 2025 conference.

What to do before launching a page on Steam — Tips from Chris Zukowski

The sooner an indie developer creates a Steam page for their game and starts collecting wishlists, the better. This is the view of game marketing expert Chris Zukowski. In a recent article, he shared basic tips on what to do before launching on the platform.

News July 18, 2024

Analytics: only 232 games released in the first half of 2024 received at least a thousand reviews on Steam

Gaming marketing expert Chris Zukowski examined how many new titles released in the first half of 2024 on Steam became “hits.” That is, they received at least a thousand reviews* on the platform. There were not many.