editor’s column | App2top

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Industry November 28, 2017

Identifying Gamers in Online Games: Why It’s Bad for Users

My first thought was when it became known yesterday that online games in Russia will be obliged to identify users: how will this affect the conversion and, as a result, the cost of traffic. As it turned out, I was thinking about the wrong thing.

Blogs January 21, 2014

Post for the night: the wall of alienation between the “big” and “small” game industries

Read about the conflict between the two segments of the gaming industry in the post of the App2Top editor.

Blogs October 10, 2013

Opinion: what should the publisher do?

A year ago, one of the hottest topics was the following: whether a publisher is needed in the mobile market. Everyone had examples before their eyes, like Temple Run and Tiny Wings. And small teams, with an eye on the already iconic developers, wondered: what are we worse for?