About the potential of the Appstore, the number of developers and the reasons why they make games for Amazon, t tells and shows in his new infographic “Red Anya”.
After Amazon announced plans to open an app store in “about” 200 countries, global analytical companies decided to take a closer look at the store. Just yesterday we wrote about the latest Distimo report, in which we examined in detail how the Play Store differs from the Appstore. Today, App Annie was pleased with similar material.
So, since the launch in March 2011, 75 thousand new applications have appeared on Amazon. This is a good figure, given the high quality of the programs presented, but it is still far from iOS with more than 800 thousand applications and Google Play with 600 thousand applications.
However, this is definitely not a problem for Amazon. The platform is currently experiencing an active growth of the developer base. More than 19 thousand teams have already been registered. Along with the appearance of the store in new regions, the number of developers will also grow.
Yes, for the company, the transition from 7 markets to 200 is a big step that will allow it to overtake both iOS and Google Play in terms of market coverage. Recall that the App Store is present in 132 countries, and the Play Store in 155. But this is only one of the future advantages.
If we talk about the advantages of existing ones, then the developers themselves, who release applications for the Amazon Appstore, note the following:
- easy porting
- high potential of the platform
- relatively modest competition
- higher ARPU than on other platforms
For users, which is curious, Amazon may also turn out to be a more curious platform. According to App Annie, the average price of the top 400 paid apps in the Amazon Appstore is lower than on other markets.
- Amazon: $1,73
- iPhone: $2,21
- iPad: $3,39
- Google Play: $3,55
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