A month ago, Apple obliged developers to indicate what data is collected in their applications. But only since yesterday, users have actually been able to see this marking in the App Store.
Apple initially talked about the innovation during the WWDC conference in the summer. Then the company said — after the September release of iOS 14, all applications will have to tell users whether their data is being tracked. However, then Apple gave the developers a little more time to prepare and postponed the deadline to December 8.
Yesterday, privacy tokens really appeared in the App Store.
Let’s remind you what they are. In fact, these markers are warning labels that are highlighted in the description of the iOS application. Now store users can see whether games collect its financial information or, for example, only diagnose the device (check performance and track how often failures occur, etc.). In total, 14 markers are used in the App Store, depending on the type of information being downloaded.
Developers are now required to set privacy tokens every time they send a new application to the store or update an old one.
By the way, this is not the only Apple initiative related to the security of personal data. At the beginning of next year, the company plans to change the rules regarding IDFA. After that, developers will have to ask users whether they are ready to give access to their personal information or not.