KakaoTalk messenger gaming platform will be two years old on July 30. During this period, she managed to reach the mark of 20 million monthly users.
KakaoTalk’s gaming platform is called KakaoGame. Part of it is, among other things, a messenger game showcase and an SDK with which developers can integrate their application with a Korean messaging application.
At the moment, 520 games from 230 developers are integrated with the platform. The total number of downloads of all projects is 520 million (this May it was 500 million). Their total MAU is 20 million (40% of the population of the whole of South Korea).
KakaoGame with a not too impressive MAU managed to earn $560 million in the first six months of this year. This is $60 million more compared to how much the platform received in the second half of 2013.
Kakao was not a pioneer in the field of creating gaming platforms based on messengers, as it largely based on the experience of Facebook and Japanese grids, like Mobage. But she was the first to propose a close link between traditional messengers and tools previously unique to desktop social networks, and also demonstrated how this bundle should look and work. In fact, it created a new market.
A source: http://www.koreaittimes.com