Puzzles are one of the most popular genres of mobile games. Sensor Tower analysts looked at what results it has achieved over the past 11 years* and listed the most successful subgenres.
*The period from January 2012 to June 2023.
The total revenue of puzzles amounted to $42 billion, and their total downloads exceeded 50 billion.
The highest—grossing and downloadable puzzle subgenre is Swap. It includes games in which you need to swap the same neighboring elements in order to create a figure from two or more parts. Over 11 years, he earned approximately $25.6 billion (61% of all revenue) and collected 8 billion downloads (16% of all downloads).
Top 3 games in this subgenre both by revenue and downloads — Candy Crush Saga, Gardenscapes and Homescapes.
The collapse games became the second most popular subgenre. They accounted for $4.2 billion (10%). But in the list of the most downloaded subgenres, it took only 14th place with 1.5 billion downloads (3%).
Top 3 collapse games in terms of revenue — Toon Blast, Toy Blast and Pet Rescue Saga.
The third place in the box office was taken by the subgenre of chain puzzles, in which the player must select a chain of identical elements so that it disappears from the playing field. His income for 11 years is $2.5 billion (6%). The number of downloads is about 500 million (1%).
Top 3 chain puzzles in terms of revenue — LINE: Disney Tsum Tsum, Yo-kai Watch Wibble Wobble and Two Dots.
