Industrial Toys

The company Industrial Toys, which is headed by Bungie founder Alex Seropian, has received a new investment of $5 million from Accel Partners as part of Round A.

The funds will be needed by Industrial Toys to complete the debut project — the iOS shooter Midnight Star, the launch of the beta version of which is scheduled for this summer.

Seropian reaffirmed his commitment to the hardcore direction in mobile development. According to him, today’s tablets are even better than the consoles he once worked with. And today there is almost no decent content for hardcore players on them.

MidnightStar_Gameplay_01

According to Alex, it is not enough just to port games from consoles: it is very important to delve into the very essence of “tablets”, take into account the features of management and the degree of involvement of players. Adjust the gameplay to the daily rhythm of using such devices.

A representative of Accel Partners, which has been investing in igroprom for a long time (among its clients are Rovio Supercell, Playfish, Gameforge, Mind Candy), noted that the hardcore segment in the mobile market is almost not disclosed, and in general seems to be a very tasty morsel.

Source: http://www.gamesindustry.bizIndustrial Toys is a small American studio specializing in the creation of mobile games.

One of its founders is Alex Seropian, who was at the origins of Bungie, the authors of the Halo series of console blockbusters.

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