The revenue of Nintendo’s highest-grossing mobile game continues to grow. This summer, the role-playing tactics of Fire Emblem Heroes earned $63 million. Compared to the same period last year, revenue increased by 34%, according to Sensor Tower.
According to analysts, the largest contribution to this amount was made by Japanese players. Over the three summer months, their expenses amounted to $36 million or 57%. In second place is the USA, where players spent $ 19 million on the title. In total, Japan and the United States generated 87% of Fire Emblem Heroes’ gaming revenue from June to August.
Fire Emblem Heroes’ earnings are going up thanks to the gacha — gambling mechanics of monetization with a random reward. Through gacha in the game, you can unlock rare heroes. This summer, Nintendo added several new characters to Fire Emblem Heroes. The hunt for them stimulated the spending of gamers.
Sensor Tower clarifies that for a year and a half of the existence of Fire Emblem Heroes earned $ 417 million. Title revenues account for 78% of Nintendo’s total mobile revenue. As of August 1 of this year, the company’s other mobile games — Super Mario Run and Animal Crossing: Pocket Camp — together earned only $106 million.
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