During the period from “Black Friday” to “Cyber Monday” (from November 29 to December 2), $4.36 billion was spent on video games in digital retail. This is 9% more than in the same events a year earlier.

This is reported with reference to SuperData GamesIndustry.biz .

The analytical company explains the annual sales growth with the recent releases of two blockbusters — Death Stranding and Call of Duty: Modern Warfare. She also calls discount promotions for in-game content and large sales of games on digital platforms important growth factors.

Of these $4.36 billion, most of the amount — $3.3 billion — fell on fritupley projects. This is 13% more than their revenue a year earlier. At the same time, during the specified period of sales, premium PC games earned only $ 300 million.

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