The analytical company Adjust raised $17 million during the fourth investment round.
The leading investor was the Highland Europe Fund. Adjust was founded in 2012, and over the three years of its existence, the amount of funds raised by the company has grown to $30 million.
The money will be used to increase the pace of development of various Adjust projects. The company will pay special attention to security – analyzing and filtering traffic and ensuring data privacy.
The company closed the previous round in September 2014. Then she managed to raise $7.6 million.
Recall that Adjust specializes in tracking user behavior after downloading the application and re-targeting. With the help of the company’s service of the same name, marketers can track how users use the application, how long and how often they are in it.
A source: https://www.adjust.com