Mobile analytics company Upsight has launched the Upsight Marketing marketing platform.

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It, as stated by the Upsight management, simplifies the process of understanding user behavior. So, with the help of the platform, it will be possible to track the length of gaming sessions in real time. According to the creators, using Upsight Marketing, it will be possible, for example, to analyze millions of mobile device users and find exactly those who want to play the game and pay for it

It will also help to create and coordinate targeted advertising campaigns.

A demo version of Upsight Marketing is available on request.

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