The mobile traffic monetization network MobioNetwork has presented a video course on mobile traffic arbitration.
Traffic arbitration is a paid redirection of visitors from one resource to another.
The MobioNetwork course consists of 9 video tutorials.
1 lesson. What is Traffic Arbitration?
Here are the main ways to earn money on the Internet, the difference between affiliate marketing and traffic arbitration, ways to sell paid advertising on the Internet, the pros and cons of arbitration.
Lesson 2. Participants of the arbitration market
The lesson tells about advertisers and arbitrageurs, working with partner networks, finding traffic sources and tools to attract the flow of users to the desired resource.
Lesson 3. Basic terms and concepts in arbitration
The lesson introduces the listener to payment models for advertising campaigns and tools for measuring their effectiveness.
Lesson 4. Offers and verticals in traffic arbitration
He talks about offers – the main product in the work of the arbitrageur. Offers are advertisers’ offers to attract traffic to the required resources. Offers are collected in vertical – product groups, such as games, software, various services, etc.
Lesson 5. Partner networks. Where to get offers
The lesson is dedicated to working with partner networks: how to choose them, which ones to avoid, what to pay attention to.
Lesson 6. Traffic sources
In this lesson, we are talking about free and paid traffic sources.
Lesson 7. Types of conversions and payments in arbitration
The block is devoted to the analysis of conversions and payments in mobile arbitration.
Lesson 8. Models of buying advertising in arbitration
Here we consider the concept of an advertising auction and its algorithms, as well as various models of buying advertising: buying time, clicks, actions and impressions.
Lesson 9. Final lesson
Tips for novice arbitrageurs, useful materials, books, blogs and software.
Source: Mobio Network