Hot tablet summer. Euroset reported: in July-August 2013, tablet sales in Russia increased by 155% compared to the same period last year.
In total, according to the retailer, about 1.8 million “tablets” were sold over the summer. The shares were distributed as follows:
By the number of devices sold:
- 24% – Samsung
- 18% – Apple
- 13% – Prestigio
- 45% – The Rest
Source: Digit.ruBy revenue:
- 32% – Apple
- 30% – Samsung
- 7% – Prestigio
- 31% – The Rest
Source: Digit.ruRecall that a year ago Apple held 47% of the market in monetary terms.
According to the Vedomosti material, Viktor Lukanin, Vice President of Euroset, called the main trend the growth in popularity of domestic tablet brands, whose production is located in China (including Prestigio and Texet).
Source: Vedomosti, Digit.ru