Puzzle & Dragons is currently one of the most financially successful mobile products, but its creators do not take this success for granted and are thinking about the future.
Puzzle & Dragons earns GungHo over $2.5 million daily, but it is clear that this will not last forever. Kazuki Morita, the company’s executive director, stated in an interview with The Wall Street Journal that “luck may turn away, and the pendulum will swing in a completely different direction, so the team is always in “crisis mode“.
As one of the ways to further develop the Puzzle & Dragons brand, he sees the adaptation of the franchise and its characters to other platforms in such a way that it can live for another 10-20 years “outside the smartphone sphere.”