Not the smallest companies in the Japanese market decided to combine their efforts in the field of development and management of social mobile projects, investing $ 2.1 million in a new company.
It is called GxYz Inc. It is assumed that the office will develop projects “in accordance with the needs” of its shareholders. The share of Gree in the company is 51%, the share of Yahoo! Japan, respectively, – 49%.
Will head GxYz Inc. Tomoyuki Isaka, a former senior manager for the development of GREE social games, the company’s board of directors will include two more representatives of Gree and two from the Japanese branch of Yahoo!
About the creation of a joint company Gree and Yahoo! Japan agreed back in November last year. Since that time, by the way, on the mobile version of the search engine site, you could find links to existing Gree social games.
The latter, by the way, is not going through the best time right now. The company has not managed to gain a foothold in the Western market. Her biggest success so far is the acquisition of Funzio last year.
Also, a joint venture with Yahoo! Japan is not the first initiative of the Japanese giant. Most recently, Gree announced the creation of a $10 million investment fund for American mobile game developers.