Lucasfilm has decided to put together Star Wars games and its other franchises under a single brand — Lucasfilm Games. That was the name of the company’s gaming division, founded by George Lucas almost 40 years ago.
Lucasfilm announced the return of the brand on the official Star Wars website. Apparently, the changes will be minimal. The company has already clarified that it is not going to develop new games on its own, but will continue to cooperate with partner studios (for example, Electronic Arts).
In fact, only one change is worth waiting for — the Lucasfilm Games logo will appear in future titles.
Lucasfilm Games was launched back in 1982. Eight years later, the studio rebranded and became LucasArts. The studio’s “golden age” came just at the time when it received a new name (The Secret of Monkey Island, Day of the Tentacle, Jedi Knight: Dark Forces II, Star Wars: X-Wing).
In 2012, Lucasfilm was bought by Disney. A year later, most of LucasArts was disbanded. There are about a dozen people left in the state who are solely responsible for licensing. Recall that Disney has not been developing and publishing games since 2014. It only grants the right to use its franchises to third-party companies.
Probably the first game officially released under the Lucasfilm Games brand will be Lego Star Wars: The Skywalker Saga. The release of the title for consoles and PC will take place this spring.