Representatives of the SwapMob auction platform announced the launch of the Swap shop service, which will allow players to trade in-game items with other users.
Swap shop is conceived as a massive cross-platform auction where players will be able to sell items already purchased or received in the game to their friends, as well as to those who have named the best price. That is, in fact, to do business and conduct auctions.
“For the first time in history,” a user can not only sell, for example, a sword or a weapon to another player, but also “use virtual currency from Game A in game B,” Mark Sendo, executive director and founder of SwapMob, said in an interview.
Industry veteran Bernie Stolar, who found $1 million for the platform and became its president, claims that SwapMob “increases the number of users who spend money on F2P games, increases the spending level of existing players, and attracts new users to new games through recommendations and currency conversion.”
Source: www.pocketgamer.biz