The global launch of Talking Tom Hero Dash from Outfit7 studio will take place at the end of this week. The runner for the famous franchise scored an impressive number of pre—registrations – 4.5 million.

Their number turned out to be even higher than the 3 million pre-registrations set by the authors, writes Pocket Gamer. Outfit7 promised to make an exclusive set of cosmetics for the characters of the game free for two weeks if this bar is overcome by June 5.

The yet-to-be-released title was doomed to success. There are several reasons for this.

Firstly, Talking Tom and Friends mobile games are very popular. Last summer, their total downloads reached 8 billion. Since 2010, the series has managed to grow into an international media franchise in partnership with Walt Disney.

Secondly, Outfit7 has experience in creating runners. She has already released games of this genre within the franchise — for example, Talking Tom Gold Run and Talkind Tom Jetski 2. The output of each of them only increased the popularity of Talking Tom and Friends.

Pre-registration for Talking Tom Hero Dash for iOS and Android is open here.

We add that now the British Outfit7 belongs to the Chinese chemical concern Jinke. The purchase of the studio cost the giant $1 billion.

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