Mobile Crazy Labs has an impressive achievement. The installations of her hyper-casual games exceeded 3 billion.
The company announced this event on Twitter on March 15. At the time of the release of the material, according to the counter on the official website of Crazy Labs, her projects scored another 7.3 million downloads in excess of the 3 billion achieved.
For 6 years, Crazy Labs has launched more than 500 games. They are presented in the App Store and Google Play. Some of the publisher’s projects have been published on Facebook Instant Games.
The publisher calls Dentist Bling (now she heads the top “Role-playing Games” in the App Store), Soap Cutting and My Horse Stories her main bestsellers. High installations are also gaining projects created by popular IP: Miraculous LadyBug, “Jumanji”, “Garfield”, Monster High, etc.
Miraculous LadyBug & Cat Noir
Crazy Labs is one example that publishers with a large portfolio in a hyper—casual niche can count on billions of downloads.
Another example is the French Voodoo: by April 2019, its games had collected 2 billion installations.
Crazy Labs is a brand of the Israeli publisher TabTale, launched in 2014. He specializes in mobile games for teenagers and adult users, while TabTale prefers children’s projects.
Let’s add that Crazy Labs is now in the top 5 mobile publishers, according to App Annie and Sensor Tower.
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