What is common between Flappy Bird and Nintendo, why Valentine’s Day is a new Christmas, how much the growth rate of the Chinese market fell in the last quarter of 2014 – about this and much more in the news for Friday, February 14.
Industry
About how similar Flappy Bird and Nintendo are
“Flappy Bird has been accused of everything from cloning to using bots to reach the top of the charts. Nintendo is accused on a daily basis of keeping its head in the sand and failing to anticipate and capitalize on the growth of the mobile market in its time.” PocketGamer.biz We decided to compare the success of Flappy Bird with the way Nintendo is doing business.
http://www.pocketgamer.biz/r/PG.Biz/Full+Indie+UK+news/feature.asp?c=57376Buy and absorb in Asia
Asia is responsible for 9 out of 10 top deals in the gaming market.
Line already has more than 350 million registered users.
http://www.techinasia.com/350-million-registered-users-line-mobile-commerce-future-growth/Marketing
Valentine’s Day – New Christmas
Pocket Gems assures that on Valentine’s Day, users spend more time playing games than on Christmas. It is quite possible that very soon this day will become at least as important in terms of promotion as the New Year’s Eve season.
5 reasons why 2014 is the year of mobile marketing. In short: new advertising formats, better targeting, interactive advertising, distribution of native applications and sociality everywhere and in everything.
Creating a board game Zach Gage’s Guts of Glory
The story of the creation of a card board game from the words of a former video game developer. This, by the way, radically changed his attitude towards publishers.
Nintendo has published the first F2P game for 3DS
As soon as we can play, we will unsubscribe)
The Chinese market is starting to cool down. IDC reported that the growth rate of the Chinese smartphone market in the fourth quarter of 2013 fell by 4.3% compared to the third quarter of the same year.
http://www.mobilemarketingwatch.com/chinas-smartphone-market-finally-cools-39484