Yesterday, September 26, AppLovin announced the sale of a controlling stake in the private Chinese investment company Orient Hontai Capital for $1.4 billion. We talked to Russian marketing companies about the deal.

The Israeli SOOMLA team has published a blog list of the most popular advertising grids for the beginning of 2016. Here are 10 of them – in descending order of popularity.

We continue to post videos from the White Nights Moscow 2015 conference. Next up is a speech by Johannes Heinze, AppLovin’s Managing Director for EBVA. The topic of his report was: “How did Mobilate reduce the cost of attracting users by 20% using Applovin?”.