Today it became known that the KakaoTalk service has surpassed the 500 million downloads mark.
However, as we wrote yesterday, the Korean messenger is seriously lagging behind its Chinese counterpart WeChat by MAU. At the moment, the number of active KakaoTalk users is “only” more than 145 million (WeChat has almost 400 million). In June last year, its MAU was 100 million users.
The total revenue of the platform for the entire time of its existence is $ 1 billion. KakaoTalk, recall, was launched in March 2010. Most of the money is earned by selling games and pictures for messages (sticks).
Source: http://venturebeat.com