French Voodoo has decided on serious changes. The company, which has been publishing mainly hyper-casual games for many years, will now also work with casual and hybrid projects.
Voodoo reported that games applying for publication must meet three criteria:
▪️payback period is not more than 9 months;
▪️High retention rate. The company advises that the retention level of D7 should exceed 10%;
Ideally, at least one million downloads in the USA on both iOS and Android.
Voodoo first publicly revealed that she was interested in casual games in October last year. Then she bought the Israeli studio Beach Bum.