In the latest report ResearchAndMarkets.com I drew attention to the market of “serious” games — games on educational, medical or other topics that cannot be called completely entertaining.
The researchers predict that over the next eight years, this market will grow by an average of 18.47% per year.
The main growth factors will be the need of companies for platforms where they can interact with users, an increase in interest in interactive advertising, large-scale digitalization and the spread of VR.