The analytical company Sensor Tower looked at how much the mobile games One Piece Treasure Cruise and One Piece Bounty Rush, developed based on the popular manga One Piece, earn. She noticed that their revenue increased significantly in August.
On August 7, Treasure Cruise earned more than $3 million. This is the largest daily revenue for the entire existence of the game. Two weeks later, on August 23, Bounty Rush updated its record, collecting $4.2 million in a day.
The revenue of both games remained at a consistently high level throughout the month, Sensor Tower notes. This allowed them to enter the top 10 highest-grossing games in the Japanese App Store by the end of August.
According to Sensor Tower, the main drivers of growth were in-game events. It is worth noting that on August 31, the One Piece series premiered on Netflix. His imminent exit could also be one of the reasons for the revenue growth.
According to analysts, to date, Treasure Cruise and Bounty Rush have earned more than $1 billion in total. The games were released in 2014 and 2018, respectively.